Hi, I’m Kathy Varela.
I create impactful designs for cohesive brand creative, and bring stories to life in multiple platform campaigns. Drawing inspiration from my cultural background, I prioritize diversity and representation in my designs.
Designer & Creative Consultant
Designer & Creative Consultant
Along with my experience as a retail advertising designer, I have also collaborated with a diverse range of clients, from fashion and accessories brands, mental health professionals, nonprofits to political campaigns. I’ve developed compelling brand identities, print and digital ads, websites, social media content, and packaging. My passion for design is driven by a desire to create engaging, inspiring experiences that show representation and diversity.
By blending creativity, strategy, and a keen understanding of human experiences, I aim to use design to form a connection between your brand and your audience.
Let’s Collaborate
If you want to discuss your upcoming project, my work, or how I work, please contact me by filling out the form.